The Urban Playground was a lifestyle-focused community event held on October 26, 2025, at the iCAUR Petaling Jaya. A collaboration between iCAUR Malaysia (operated by Karrus Automotive Group), Montanic Adventure Store, and the Helinox Community Malaysia, the event blended rugged outdoor culture with modern electric vehicle (EV) urban mobility. Enthusiasts gathered at the 18,000-square-foot facility to showcase personalized camping setups featuring lightweight Helinox gear alongside the boxy iCAUR 03 electric SUV. Attendees enjoyed coffee workshops by Matahari Outdoor, gourmet hotdogs from Sausage Sizzle, and exclusive rewards, such as premium KZM camping packages or Helinox Chair Zeros for those who booked an iCAUR vehicle during the event.